Lindsay Lohan surprised fans with an appearance in the Planet Fitness commercial, here’s how much she was paid for it…
Via: TheThings
There’s no doubt that Lindsay Lohan has turned her life around. It seems like the “Mean Girls” star has finally got her life together and is doing well. Lohan is one of the many celebrities who have had secret weddings. She settled down in an intimate wedding last July 2022 to a successful financier based in Dubai named Bader Shammas. It was in 2014 when Lohan eventually left the United States and moved to Dubai to have a fresh start.There are tons of reasons why she picked Dubai. However, she mainly went to the city because she has a close female support group there. Lohan has been in the spotlight at a very young age and going away from the media is essential for her peace of mind. Prioritizing mental health is probably the best decision she has ever made.She was able to fully recover from her dark past and her recovery comes with being comfortable revisiting her scandals. This is exactly what she did in the Planet Fitness commercial which aired earlier this year. Doing this should come with an expensive price tag, so how much was Lindsay Lohan paid to make fun of her previous struggles?
Lindsay Lohan’s Hollywood Scandals
Despite Lohan doing great these days, people will never forget her notoriously infamous scandals in Hollywood. The public has seen her deal with her problems with substance abuse. She went in and out of rehab several times, hoping to get over her addictions finally. She’s also had trouble with the law on more than one occasion for offenses of DUI, drug possession, and driving on a suspended license.
Lindsay Lohan struggled so much in the public eye and the tabloids indulged in her every move, especially with her dating life. She’s had a lot of public relationships and even had a list of the men she had been intimate with, which she made known to the public herself. There was even a time when her ex-boyfriend revealed to the press that she was a sex addict, which has been a crucial part of her recovery.
Hollywood has definitely been a little lenient on her since she was given numerous second chances to redeem herself. Her personal battles were widely known, and the people are silently rooting for her to get her life together finally.
Lindsay Lohan Making Peace With Her Past And Earning $1 Million From It
Poking fun at her previous scandals is something she can finally do since she has evolved spiritually, mentally, and physically. She believes that it can also benefit the public as an inspiration to going from a chaotic and detrimental state to becoming healthy.
One factor that made Lohan accept the offer from Planet Fitness is that working out has been a significant part of her life now. The actress who earned bad reputation on the set of “Georgia Rules” also thinks that Planet Fitness provides a safe and fun place to work out in. Aside from this, it was reported that she was paid $1 million to do the commercial, and with this amount of money, she is fine making fun of herself. However, she added that the producers behind the commercial have been open about her ideas and made her very involved in the project.
Planet Fitness Wanted An Unexpected Star For The Commercial
Super Bowl commercials have a significant impact on the public and help motivate the consumers to have that eagerness to work out. He added that about 80% of consumers in the United States over the age of 14 do not own gym membership, and having a Super Bowl commercial will help them reach the said market. The company wanted to have a chance to reach broad potential customers.
The company’s chief marketing officer, Jeremy Tucker, was interviewed by Variety, and he stated that they wanted someone authentic and unexpected to star in the commercial. There was no other person in their mind but Lindsay Lohan.
Having “The Parent Trap” child star appear in the commercial will make a huge impact. It will make the viewers stop and pause to watch the commercial, and it sure did work out in their favor. Lohan was also chosen because the company believes that she was successful in having a healthy body as she regularly exercises and will serve as an inspiration to the audience. Ultimately, the goal of the company is to make as many people as possible get off the couch and start doing something to be in better shape.
